“New Era” is our first step towards new beginnings as a brand. The collection is made to connect all the different personas you have in you into one. It is a starting point for connecting our ambition for jewels with care and quality with timeless designs. It is made to make you feel empowered and fearless, elegant and valuable, casual and chic. New Era is made for everyone and to be worn at any time. It is made to follow you anywhere.
BORN IN ITALY
Redefining lifelong essentials, our new fine jewelry pieces are based on an understated glamour to accompany you through every joy of life. By combining Italian traditional handcraft with the latest technologies, it is possible for us to work with extreme accuracy. Our materials are 925 silver and 18k gold plating finished with hand-placed semi-precious stones and zirconias that are treated with care and attention with the help of high precision tools. We rhodium plate our products and use high-end materials that allow us to work ethically and with care for process and product.